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STOMP Out Bullying Gives Back-To-School Advice

back to school

School is now back in session – and that means it’s prime time for bullying and cyberbullying. This is the time of year when kids form cliques, sports teams are created, and clubs are formed, ultimately creating groups of “ins” and “outs.”

And while schools and colleges know that they must put bullying and cyberbullying prevention at the forefront, their current strategies are not effective. One out of four students is bullied and depending on their ages, up to 43% of students are being digitally harassed. 

It’s time for a new approach,  declares Ross Ellis – a bullying and cyberbullying prevention expert, and founder of STOMP Out Bullying™ ( ) the nation’s leading anti-bullying and anti-cyber bullying organization.   (Note to editors, producers, assignment managers: Ross Ellis is available for interviews; please contact Kaitlin Brooks at DKC Public Relations, 212-981-5181, ).  

“We know that bullying affects millions of students of all races and classes, and that child and teen bullying and cyberbullying are at an all-time high,” says Ellis. “But zero tolerance policies don’t work, nor does anti-bullying legislation if schools don’t actually enforce the legislation.”

The most important thing to do is to “change the entire culture of each school,” Ellis stresses, noting that means “appropriate, on-going training for teachers and administrators, providing full support for the victim, changing the behavior of the aggressor, and better educating students, parents, teachers, and administrators.” 

Ellis says schools must:

Ellis notes, however, that better training for school officials is only one part of the equation for more effective bullying and cyberbullying prevention. Parents must play a critically important role, she explains, pointing out that, “The most important thing parents can do is to teach their kids empathy and compassion from an early age.”

But it’s become increasingly important that parents know the appropriate signs and steps to take if they suspect their child is being bullied or is the one doing the bullying themselves. 

STOMP Out Bullying™ is the leading national anti-bullying/cyberbullying prevention organization for kids and teens in the U.S. It focuses on reducing and preventing bullying, cyberbullying, sexting and other digital abuse, educating against homophobia, racism and hatred, decreasing school absenteeism, and deterring violence in schools, online and in communities across the country.  It teaches effective solutions on how to respond to all forms of bullying. It educates kids and teens in school and online, provides  help for those in need and at risk of suicide, raises awareness, conducts peer mentoring programs in schools, creates and distributes public service announcements by noted celebrities, and engages in social media campaigns. An additional focus educates parents on how to keep their children safe and responsible online.

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